Let's Crush These 4 Special Event Transportation Myths
Every industry has a set of collective myths. Over time, event transportation has garnered a few myths as well. However, they’re not necessarily true. It’s time to crush them.
Myth #1: You Can Book Event Transportation Last
Over time, many event planners have realized their design and aesthetic requests are met with blank stares from transportation companies. As a result, event transportation is typically viewed from a vehicle-only perspective and not a design and expertise perspective.
Consequently, transportation is usually booked last with the remaining balance in the budget. At this point, even if you work with an Event Transportation Management Agency you’re putting them in a situation that isn't optimal. With a little extra time and preparation they can design experiential event transportation and give your attendees a remarkable experience.
Myth#2: The Transportation Isn’t Part of the Event
Due to the lack of design expertise in the industry, transportation is also viewed as an add-on service. However, the event experience begins and ends with transportation. A bad beginning sets a negative tone for everything that follows, and a bad exit overshadows an otherwise positive experience. Many instances such as Shuttlegate have proven how transportation can make or break the entire event experience.
Myth #3: Event Planners Must Handle Transportation Logistics
Typically, we see event and wedding planners handling the entire ground transportation program. Likely because they haven't been able to find an alternative solution. We believe your time is better spent overseeing all vendors including transportation, not coordinating the logistics. That’s why many of the world’s top event and wedding planners are starting to hire an Event Transportation Management Agency to handle the planning, logistics, and execution of a successful ground transportation program.
Myth #4: Transportation Should Be the First Thing to Cut
Since transportation is usually prioritized near the end it also is the first thing to be cut if the budget gets tight. This all stems from viewing event transportation as a commodity and not part of the overall experience. Many event planners speak with our team and see the extreme value we can provide, but the budget has run dry and they are forced to cut the only thing that isn’t already booked, transportation. To fix this, we suggest prioritizing transportation with greater emphasis during the planning process, and speaking with a specialist from our team to see how we can solve one of your biggest headache.